UltrAspire is excited to announce the launch of the spring 2019 Collection and the introduction of the Extreme Line. For Bryce Thatcher, owner and founder of UltrAspire, it’s about pushing the limits of endurance sports to new heights. With the introduction of products or a new iteration, they are always brought to market out of need and that need is to perform better.
With innovation and the need to perform at a peak level being core values behind research and development at UltrAspire, identifying the needs of people who are actively involved in human powered sports is important. To Bryce, keeping the environment that we live and play in clean and safe is critical. Society as a whole has seen a trend of people who live very minimalist lives when it comes to belongings. People are taking endurance sports to levels never before achieved thus having certain needs in order to perform at that type of level. It is these three elements that came together to create the Extreme Line. Multiuse packs that can cross over into multiple activities built with highly durable long lasting fabrics and mesh with features that are very user friendly. The Bryce XT and the Epic XT are the two newest additions that come in the Extreme Line.
The Zygos 4.0 is a new iteration to the Race Line that is included in the spring 19 launch. With previous models being Bryce’s pack of choice the changes that this vest has undergone comes from his direct experience with the pack. Another addition is a new handheld with an incredibly easy to adjust system called the Iso Versa 2.0. A new colorway has also been introduced, ultra violet, and will be offered on certain products like the Momentum, Astral 3.0, Essential bottle Pack, and Ultra 550 handheld.
For Bryce, the ability to spot trends and gaps in the market has led to many product inventions and innovations over the years and will continue on long into the future. He does not wish to be all things to all people, but to be for those who know when something feels right and good.
UltrAspire is a high-performance, innovative outdoor gear company. From competitive endurance sports to the casual adventurer, UltrAspire keeps to a very important code which is to create an inspired outdoor experience. Gear up with UltrAspire and experience the difference at www.ultraspire.com
With the World Cup just around the corner, Archie Marvellous & Mark Jones have released ‘England’s in My Heart’ on legendary London record label, Wall of Sound and it contains all of the ingredients for a catchy, modern day football anthem.
This single, by the ‘mythical’ Archie Marvellous and music industry legend, Mark Jones, features one of the leading performers in the northern English music scene, Scott Cavagan and high profile female producer, Aubrey Whitfield. After several years of success with multiple chart hits and songs on TV and radio, Archie has decided to take on ‘mission impossible’ and write a football anthem to rival The Lightning Seeds’ classic track, ‘Three Lions’.
‘England’s in My Heart’ is set to lift the spirits of a new generation, twenty-two years after ‘Three Lions’ took to the airwaves. With an immensely catchy chorus, a ‘jump up and down’ stadium rock beat and timeless crossover appeal, the track is sure to be the go-to anthem for this year’s World Cup in Russia.
Mr. Rana, through his work as a Public Relations Expert & Promoter of Martial Arts Organizations, has more than 20 years of promoting experience at the top levels of professional sports activity. Through sports diplomacy, he has worked with state dignitaries around the world to promote political, social and diplomatic relations at the highest levels of government. His work is so revered that in 2017, the United Nations Educational, Scientific, and Cultural Organization appointed him Rapporteur of the UNESCO Traditional Sports and Games Ad Hoc Advisory Committee to promote the 2017 Traditional Sports and Games, UNESCO (TSG).In a bid to help this issue, UNESCO Traditional Sports and Games (TSG) Rapporteur, Shammi Rana, does a huge amount of work to promote the UNESCO Mandate on TSG. Shammi, also the Secretary-General of the Asian Belt Wrestling Federation, spends a lot of time speaking with Governments from across the globe to promote TSG.
His unique role as an internationally respected Public Relations Expert / Promoter of Martial Arts Organizations stems from his experience as a recognized professional athlete (he has held membership in over 10 martial arts organizations throughout Asia) with over two decades of work as a promoter of sports, sports organizations, and sports diplomacy.
Mr. Rana, who also serves on internationally governing associations, such as his role as Vice President of International Association of Traditional Wrestling Sports, Mr. Rana has promoted the Korean martial arts, Taekwondo in his home state of Punjab, India